by Pia Johannson 03.06.09 in Networks Comments (0)
Mainz/Darmstadt, June 3, 2009. The Internet agency mediaman, Mainz and deepartmend Kommunikationsdesign, Darmstadt are bundling their experience in the development of rich Internet applications (RIA): these two partners are jointly establishing the “mediaman visual lab.”
“Interactive, multimedia applications are becoming ever more important in digital communication – whether on the Web, at the point of sale or on mobile end user devices. Here, together with our proven partner deepartmend, we want to grow,” explains mediaman Managing Director Fabian Fischer about the new project. The expertise of both sides should be dovetailed in the mediaman visual lab in order to be able to develop and market rich Internet applications, Flash and 3D animations still faster and more cost-effectively.
“We see the quality of our work in the lively interface design, which doesn’t just look good, but also feels good,” is how Thomas Quiring (deepartmend) describes the requirement. The challenge lies in “visual explanations,” the 3D visualization of products, processes, and data: “Entirely in the sense of a ‘visual lab,’ we want to research, experiment, and go new ways,” adds his colleague Sascha Selent. For several years already, both agencies have been working jointly on Flash-based, interactive applications for the Internet. This way, there arose the “light house” for OSRAM, the mediaman action eLights, and also Flash microsites for Merck KgaA.
About mediaman
With a gross income of more than EUR 6 million (2008), mediaman is among the leading internet agencies in Germany. The company, founded in 1996 and owner-operated, is represented on the market by subsidiaries in Shanghai and Boston. As a full-service provider, mediaman provides all services from a single source: strategy, interface, marketing, loyalty. Its reference customer include global brands such as Henkel, Mercedes-Benz, Merck, Osram, and Zurich. The group includes an IT company (mediaman technology), and mediaman also offers its own market research, usability tests, and creative workshops.
About deepartmend
deepartmend unites more than 10 years’ experience in design, Flash development, 3D animation, and visualization. With a flexible team of permanent and freelance employees, deepartmend works on innovative projects for customers such as Jung von Matt / Fleet GmbH, ag4 | mediatecture company®, nucleus kommunikation®, "Maddin" Schneider, Kalle Pohl, and many more. The close dovetailing of Flash, 3D, and video have made rich Internet applications an important component of the company’s work from the very beginning.